Tag Archives: advertising

Facebook Chefs Serve Up a New Feed

Get ready for a very visual timeline consumption.

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25 for 25: A Prom Wardrobe that Works

We’ve pledged to donate our time giving back to our community as part of our 25th Anniversary and 25 for 25 efforts. Over the weekend, a group of DGWBers helped Working Wardrobes outfit about 150 local high school students for the biggest night of their life: prom.

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YouTube Harlem Shakes its Way into Conformity

The ‘Harlem Shake,’ the ‘screaming goat,’ the ‘grumpy cat,’ the ‘condescending Wonka.’ Back in the ’50s and ’60s they’d sound like dance numbers. Today, unfortunately, they’re just monotonous memes.

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For Your Viewing Pleasure, the Women’s Super Bowl

Also known as the Oscars.

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It’s Valentine’s Day … and There’s an App for That

So it’s Valentine’s Day and who needs to rely on Cupid’s arrow when you’ve got a fully charged smartphone? Let’s put that baby to good use!

 

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DGWB’s Best of: Super Bowl XLVII Ads

Who did it best on Super Bowl Sunday? We list our favorites, from the spots that gave you goosebumps, to the spots that gave you indigestion.

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Super Bowl: When Commercials Have their Own Commercials

Is there a football game or something on Sunday?

Around 111 million sets of eyes will be glued to the screen for the Super Bowl, but what is the real sport being played? With the price for a 30-second spot being $3.5 million, advertisers are entering into a gridiorn of their own to generate the most buzz about not only their brand, but their execution. Almost every brand with a Super Bowl spot is teasing us with short preview clips and contests.

Basically, we’re so ad-hungry, there are commercials for commercials.

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Vine: Your Twitter-Condensed Version of YouTube

Last week, the tranquil waters of Twitter were shaken by a newcomer to the social sphere. Vine, a Twitter app that allows people to share 6-second looping video clips, was released and instantly created waves of excitement and buzz.

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Happy Birthday DGWB: Our 25 for 25

Today is our 25th birthday, and damn we feel good.

But before you write it off as sheer cockiness, read on. We want to use our silver anniversary as an opportunity to give back to our community… all year long in 2013.

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For Zuckerberg, Money Talks (and listens)

Around Christmas time, Facebook was experimenting with a new paid messaging system to ensure that a message you wanted to deliver to a user’s main inbox got there and didn’t get dumped into his or her ‘other’ inbox (a step above the spam folder). The price point being tested at the time was $1.

Multiply that by 100 and you get the new going price for CEOs.

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